Confused by serums? You’re not alone. There have been loads of questions on serums. People want to know what they are, what to do with them and the most prevalent question being – are they worth the money?

The answer to your question is that well, it might depends on what you’re looking for as a consumer. They certainly do serve a purpose and are by no means a marketing ploy to get people to just add another step to their beauty routine. Let’s take a deeper look into serums and then, you can go ahead and make an informed decision.

First Of All, What Are They?

Serums are essentially lightweight moisturisers that penetrate deeper into your skin to deliver active ingredients. Usually, the best serums are concentrated with anti-aging ingredients with little room for the traditional ingredients in moisturisers. A serum can’t replace your daytime or nighttime moisturisers but they will definitely boost your anti-aging results and overall skin health.

Beneficial Properties

Loads of Anti-Oxidants

Pomegranate extract, vitamin C and grape seed extract protect skin against possible sun damage and repair exisiting skin aging such as fine lines.

Anti-inflammatories

Due to high heat exposure, our skin sometimes has red patches or we develop an uneven skintone. Ingredients such as zinc, aloe vera and arnica help to neutralise the redness and prevent inflammatory cell damage. Having said that, you, of course, have to keep your skin protected by using a sunscreen everyday.

Hydrators

Hydrators protect the skin against dryness and fine lines by replenshing healthy skin lipids. They strengthen the skin’s exterior layer and help build strong cell membranes. In the daytime, you’ll still have to apply your regular moisturiser after the layer of serum.

What About Those With Chronic Skin Conditions?

The gel-like consistency and high concentration of active ingredients may lead to irritation. It is highly advisable to heed the advice of a dermatologist. Also, mature individuals tend to have drier skin and will probably need heavier ingredients that are found in moisturising cream, which serums will not provide.

Now, Back To The Question Of Whether It Is Necessary.

Serums are an added step for those who have the right skin type and are looking to go the extra mile in their daily routines. The better the condition your skin is in, the more effect there will be from serums. Serums help give your skin a fresher, younger and healthier appearance. However, you can go about your daily beauty routine without a facial serum. It boils down to your skin type and what you are looking to achieve from your beauty regime.